Times are changing, and technology is catching up – cashless payments can be found almost anywhere, from break rooms to airports to stores. It is a trend that started long before Amazon Go and is continuing to grow along with the continuous growth of the digital world. Consumers are enjoying self-serve kiosks, micro-markets, and interactive payment touch screens to make their daily lives easier.
With micro-markets, consumers can shop in an unattended store and simply use a self-serve kiosk to check out. Self-serve kiosks are seen almost everywhere, whether you are checking out at the grocery store or buying a book at the airport – not only are they convenient, but they allow retailers to use their employees elsewhere such as helping customers. Retailers are also able to build loyalty and relationships with customers through interactive payment touch screens by offering discounts or purchases from advertisers as well as providing immediate refunds.
Check out Maeve McKenna Duska’s most recent Forbes story to read more about emerging retail models to connect and engage with customers.